Fire Fighting in Canada

Video Big box ad types:

Option A)  Youtube/Vimeo Box:

  • Currently designed with logo option at top
  • Plays embed video in Bigbox (some control on what it displays depending on embed options)
  • Stays at 300×250 width on mobile view
  • Stats: Ad views, Clicks on logo – Video stats from source

 


Option B) VAST code Based ad:

  • Used Logo at bottom (do we prefer top or bottom for these?)
  • Uses VAST code (these already include play button – does not auto play must un-mute – no options on display UI)
  • Shows at full width on mobile view
  • Auto plays in browser view (on most browsers)
  • MAY NOT show due to security settings on Browser
  • Click video to play and click again goes to their page (part of their code)
  • Stats: Views on ad. Video: Plays and Finish (must turn on Video viewership in reports get these)
  • Click stat only if Logo option used

 


Option C) Video Uploaded to Ad system:

  • Uploading MP4 to Ad system is limited to video under 1MB, this one was 7MB BUT it converts the video to various formats and doesn’t run the original.
  • no options on display UI
  • Shows at full width on mobile view
  • Auto plays in browser view (on most browsers)
  • Stats: Views on ad. Video: Plays and Finish (must turn on Video viewership in reports get these)
  • Click stat only if Logo option used

 


Option D) Still Ad with uploaded PLAY button overplayed:

  • Upload still image Ad
  • Upload Play button image to overlay is optional
  • Link goes to Page for video display
  • Stats: Ad views, Ad clicks (from ad system).  Page views (video placed on) from Analytics. Video Stats from source.